Bonus points if you can list them in order, starting with the most popular!

Answer: Youtube (92%), Tiktok (68%), and Instagram (63%)

Questions: 

• Have you ever bought something you saw on a social media? What impacted your decision to buy/ not buy it?
• Would you be more persuaded by a recommendation from a friend, an influencer, or an ad? Why?
• What do you think makes a specific platform popular with teens?

Here are the ready-to-go slides for this Question of the Day that you can use in your classroom.

Behind the numbers (Pew Research): 

"Young people turn to a variety of platforms, but YouTube stands out for being used by nearly all teens. Roughly nine-in-ten report ever using it.

Teens widely use three other platforms:

• About six-in-ten or more say they use TikTok and Instagram.
• A somewhat smaller share say they go on Snapchat (55%).

Fewer use Facebook (31%) and WhatsApp (24%). And no more than about one-in-five say the same of Reddit or X (formerly Twitter)."

"YouTube is not only widely used, but it’s also the platform the most teens visit on a daily basis. Roughly three-quarters of teens say they use it every day.

Somewhat smaller shares report going on two other platforms daily: TikTok (61%) and Instagram (55%). Just under half say they visit Snapchat every day (46%), while far fewer say the same of Facebook (20%). Overall, teen daily use of these platforms remains relatively stable from past years."

About the Author

Kathryn Dawson

Kathryn (she/her) is excited to join the NGPF team after 9 years of experience in education as a mentor, tutor, and special education teacher. She is a graduate of Cornell University with a degree in policy analysis and management and has a master's degree in education from Brooklyn College. Kathryn is looking forward to bringing her passion for accessibility and educational justice into curriculum design at NGPF. During her free time, Kathryn loves embarking on cooking projects, walking around her Seattle neighborhood with her dog, or lounging in a hammock with a book.